Smarter Training came to us in need of a clean, more professional web design look in order to emphasis the power of their training programs. They also wanted a platform that would allow staff to manage their own website content including multiple videos, photos, content, links and pages. Our team was able to sit with the Smarter Training staff to find out how the company operates and to ascertain the finer points of their mission.
Together we were able to work through to create an advanced CMS backend to give the Smarter Training staff the abilities they needed to create their presence on the Internet. We were also able to successfully integrate Twitter into their website to allow for the critical social media interaction they were seeking with their target audience. Web Developer was able to pinpoint the needs of the Smarter Training audience with the valuable feedback received from company management. With those details in mind, we were able to create a resource that provides immediate solutions to the issues site visitors were looking to solve.
Web Developer also has established a blog to give the company a way to share their expertise with readers. The blog enables the company to provide value to website visitors interested in the aspects and the importance of training. Staff has the ability to upload timely blog posts and news data in order to stay relevant in the industry as well as the search engines.
Web Developer also has created a simple program that allows individuals to enroll online for each course being offered by Smarter Training. With fast-action abilities, visitors quickly turn into profits since they now have the ability to read about the importance of investing in advanced training courses and immediately sign up as an active participant.
Smarter Training has a variety of courses and information maintained on their website to improve the value and relationships with potential clients as well as with existing customers. Their website now contains more interactive, more comprehensive resources for those interested in the advanced training courses being offered. The company is able to showcase their experience and knowledge in a way that translates effectively to their core audience.